Magazine Text Analysis

Here is the first magazine that I chose to analyse: Vogue

 

 

 

The font used for the actual title of the magazine is very large and has a mixture of bold and thin on each of the characters. Also this particular font is quite iconic of Vogue, because they have kept it fairly consistent throughout the years and therefore it is really recognisable for the audience.

 

However this font is not carried out for the rest of the text on the cover, as different fonts and sizes are used for each sub heading/story. This is because the smaller font still has to be presented as clear and easy to understand and if the font used for the title was the same, it would look very scrambled and unprofessional.

 

The majority of the smaller text on the cover is even simpler than the heading, this is so that the hierarchy is first the image, then the heading, and thirdly the sub stories. The font used here is fairly bold, so it stands out against the background and is all in capitols, again  create an eye catching element to the magazine cover. 

 

The layout in my opinion, is quite top heavy because not only the very large heading is at the top, so is the famous models face and the larger sub headings of the first stories. Whereas nearer the bottom of the cover, the font is quite small and mostly quite plain.

 

Overall the font used matches together, as there only are two different fonts on the whole cover, but just in different sizes and styles. This is to keep to a scheme, which will make the cover appear more professional and high-end, as Vogue is considered to be quite a luxury and expensive magazine.

 

Here is the second magazine I chose to analyse: Empire

 

 

Here the heading of the magazine is extremely bold and large, so that it clearly stands out to it's audience. It also is bright red, which is iconic of Empire magazine because it is mostly used on all of its magazines, so that the brand is easy for the public to identify and hopefully recognise.

 

There are lots of different fonts used on this cover, which is quite unconventional because most covers have some sort of font scheme to stick to, so that the magazine does not look too cluttered. Although in this case, the fonts used is to represent each individual film that is being presented on the page, so the audience are immediately aware of the contents of this magazine.

 

The layout of this magazine cover is on the whole quite balanced, as there is large text at the top and bottom of the page. However there are not very many gaps on the cover and is packed with typography, which can look quite over-whelming and too busy.