On Adobe InDesign I have put together a simple layout design for a print poster. I used an image off https://www.dreamstime.com/ to help me with this, however I will be using my own photography in the final advertisements. I struggled to find an image that I liked and could use for this idea, so I resulted with the image below, which will be changed.
At the moment most of the text used is dummy text, although I have come up with the title 'You don't really know me', as I think this works within the context and makes the audience think. This is only a very first draft of what my poster might look like, however this may change throughout the production process.
I have included a screenshot below:
The picture I have chosen represents an unknown person using a laptop and suggests that he/she is up to no good. This is mostly because of the hoodie, which is stereotypically connected to rebellious teenagers and people who are doing something illegal. I also have added text message bubbles on the poster surrounding the person, which a lot of younger (and older) generations are very familiar with, which would then make the advert more relatable to the target audience.
I chose to put the text in the centre as it stands out and it is the only place where there is blank space, therefore being the most clear. The weaknesses of this design is that it is a bit busy and cluttered, making it difficult for the audience to identify a hierarchy. Also in my opinion it looks quite unprofessional, this is because the text and images aren't lined up correctly and appears amateurish.
With moving forward with this idea, I am going to think about other layouts that I can create, as I am not happy with this first draft as mentioned and explained above.
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