Communication Platforms

Today we looked at communication platforms. Radio as a communication tool is good because the audiences are focussed on one aspect of the platform, which is sound. There are different purposes of radio including, the latest news or music/talking for entertainment. For example Radio One's target audience would be fairly young ranging from 15-30, because of their contemporary music choices and comical speech. Whereas on the other hand the demographic for Radio 4 is much older, as the radio station tends to stick more to conversational content.

Next we looked at Ofcom. Ofcom is a regulating authority for communication industries in the Uk. They also deal with complaints and can offer advise for businesses. Ofcom regulate communication services including; phones, internet, TV, radio and post.

For example, if you were in a TV programme and/or weren't happy with the viewing experience, Ofcom can deal with your complaints. Also Ofcom have a claim to protect children from harmful or inappropriate material, as well as advising parents on guidance for protecting their children in the digital world.

I have picked this article on the Telegraphs website: